The Best Three Techniques to Have a Search Engine Friendly URLFriday, October 30, 2009 7:04
Keywords in the overall content of a website are reliable clues for search engine spiders to search for the site. That is why; SEO professionals optimize the pages of websites and webpage components like text, images, titles, meta tags, meta descriptions. The URLs of websites too are optimized with the keywords in keeping with the site content to make crawling and indexing the sites easy for search engine robots. Sites with keyword-optimized URLs are no doubt search engine friendly. I wish search engine optimizers to learn three basic tips on how to create search engine friendly URLs.
A myriad of ways is there to create a URL using underscores or dashes or capital words. The place of underscores and dashes in a URL that is between the words of the URL is the same. Both of them are equally visible to the search engine spiders. However, the search spider is responsive to the URLs with dashes more than the URLs with underscores. Dashes additionally enhance the readability of URLs making it easier to understand each word. Words with dashes in between in URLs are easier to type in the search bar of a browser. The loading efficiency of websites with such URLs is greater to enhance the user experience.
Web pages with descriptive URLs peppered with keywords that are used in the content of the pages get easily crawled by search engine crawlers. The optimized title tag of a webpage can be the base for the URL of the page. Keywords in the URLs should be reflective of the webpage content. URLs that are easy to read and remember are user-friendly. If the URL no matter how long it is, is easy to remember, it keeps on fetching traffic to the website. And, the site ranks higher in search result pages.
Dynamic URLs resemble a jumble of numbers or letters. Websites that are developed on a content management system take dynamic URLs. Search engine spiders face hard times while crawling and indexing web pages with such URLs. Static URLs are more search engine friendly than dynamic ones. You can use mod rewrites to create search engine friendly URLs. It requires you to have a bit of technical know-how. Create URLs for your web pages ensuring convenience for the user. A keyword rich and descriptive URL is one of the tricks to invite the search engine crawler to crawl your website.
Make sure having descriptive, optimized, easy-to-remember URLs for your web pages to ensure a pickup in the page ranking of the website. Don’t forget to share your experience with me…